61 Types of Content to Consider Below is a list of the different types of content you may want to consider creating for your target buyers. Even the best content factories are limited to publishing a finite amount of content, so take care to choose the types that you think are most likely to resonate with your target audience. 1. Analyst reports 22. e-Learning Series 43. Print newsletter 2. Articles 23. eBooks/playbooks 44. Product screenshots/tours 3. Audio books 24. e-mails 45. Product specification sheets 4. Blog posts 25. e-newsletters 46. Quizzes 5. Books 26. Executive roundtables 47. Reference checklists 6. Branded content tools/applications 27. Fact sheets 48. Road shows 7. Brochures 28. GIFs 49. ROI calculators 8. Call scripts 29. Graphic/comic books 50. Sales presentation templates 9. Case studies 30. Industry rankings 51. Screencasts 10. Cartoons 31. Infographics 52. Social media applications 11. Company/educational video 32. Journal/media article 53. Social media pages 12. Comparison with a competitor 33. Keyword ad copy 54. Teleseminars 13. Compliance/certification 34. Microblogs 55. Trend reports 14. Custom print/digital magazine 35. Mobile applications 56. Video blogs 15. Custom social network 36. Online games 57. Virtual trade shows 16. Customer quotes 37. Online news releases 58. Webinars 17. Customer testimonials 38. Online surveys 59. White papers 18. Demo/product videos 39. Podcasts 60. Web/mobile widget 19. Directory listings 40. Presentations 61. Trial/trial support content 20. Discussion forums 41. Press releases 21. Display ad copy 42. Price sheets It Takes a Content Factory! | 77

It Takes a Content Factory! - Page 83 It Takes a Content Factory! Page 82 Page 84